PUBLISHERS AND DESIGNERS
4 fonts £100.00 for 5 CPUsPURCHASE ORDER+CHEQUE, CREDIT/DEBIT CARDS, MONEY ORDERS,
WIRE TRANSFERS ACCEPTED. FOR MORE CPU PRICES
| S807: Sassoon® Primary (4-font family) |
| This typeface was researched with children, for children and developed specially for use in children's reading books. Many other uses have been found for these legible and friendly letters. Many alternative letters are included in each font. Modern typefaces have shortened ascenders and descenders to help fit as much text as possible into a page, but words lose their shape. This may not trouble literate adults but it is quite a different matter for children struggling to read. These friendly characters were the result of asking young children what kind of letters they found easiest to read - and then including features like extended the ascenders and descenders. The slight slant makes blocks of text easier to read. |
| Advice for use... |
| Sassoon Primary Type. Those learning to read require friendly, easily recognisable letters with adequate descenders and ascenders These ensure a well defined word shape. The 'exit strokes' help to clump letters together along the baseline giving unity to words. |
| Sassoon Primary Type Medium. This slightly heavier weight of letter may be used instead of the Regular for smaller text, or on large wall friezes where the thicker line weight is more appropriate. |
| Sassoon Primary Type Bold. This may be better than italic for early readers to provide emphasis within a text. It can also be used as a headline font and is useful for indicating phonic pairs. |
| Sassoon Primary Type Condensed Medium Ideal for headings, where space is at a premium, but impact is still required, this compact friendly style retains adequate ascenders and descenders that can be lacking in other headline types. |
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PUBLISHERS AND DESIGNERS
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4 fonts £100.00 for 5 CPUs |
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PURCHASE ORDER+CHEQUE, CREDIT/DEBIT CARDS, MONEY ORDERS, WIRE TRANSFERS ACCEPTED. FOR MORE CPU PRICES
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